The Problems with Lilly for Target

lilly_for_target_lineI posted yesterday about my Lilly for Target finds and the adventure I had finding them. Today, I wanted to talk about the problems myself and others encountered with the coveted line. As much as I loved this collaboration and as great as the prints were, there were some things that could have been improved upon. It’s been dubbed the Preppy Girl’s Hunger Games for a reason!

The first thing that should have been better prepared for is the product demand. We were told before the store opened that there was only one dress per size and style available. For example, I’m a size 8 and I got the shift dress in “Upstream” print. I got the only size 8 in stock in that print. That’s insane. I’m not the only size 8 in line wanting a dress. Didn’t they perceive this as being a problem?

The second big issue was the website. It crashed around 3am Sunday morning from so many people trying to access it. The same thing happened in 2011 for their collaboration with Missoni. I totally understand that sometimes websites just crash. However, since Target has already dealt with this problem in the past shouldn’t they have prepared for this?

Waiting in line!

The final major problem were the Ebayers. Target really can’t do too much about this except for limiting how much you can buy of a certain thing. There were quite a few people that I know were planning on hoarding whatever they could find (I see you lady with white knee socks and orthopedic shoes!) and then reselling it on Ebay for double or even triple the original price. It’s entrepreneurship at it’s finest, but it really sucks for the rest of us who just want to wear something colorful for the spring and summer months.

I’m still glad I was able to get my shift and maxi dress. I’ve gotten quite a few compliments on the shift that I wore to work yesterday.


Lilly for Target Haul

lilly_for_targetAs most of you know, yesterday, April 19th, was a mad dash to the nearest Target for Lilly lovers all over the United States. The colorful prints of Lilly Pulitzer came to Target for a seasonal collaboration and preppy girls everywhere went crazy. I, of course, was one of them!

Doors opened at 8am but my best friend Lindsey and I were smart enough to get there about an hour early to get in line. We were behind 3 other people and in about an hour another 50 had joined us. Stories circulated through the line about Targets in major cities having several hundred people waiting outside for hours. Suddenly, a lady from Target opened a door and peeped her head out, horrified at the line she saw. She gave careful instructions not to run and hurt anyone else. She also dropped a major bomb on lilly_pulitzer_maxi_dressus: there was only one of each size for every dress, top, and bottom they sold. The woman also made a snide remark about how she didn’t like or want any of the Lilly Pulitzer line but had to be here early to prepare for us. We quickly filed in and grabbed dresses and anything else we could find. It was gone within a minute. Then people made a made dash for accessories and home goods, both of which were gone in about 3 minutes. It was like Black Friday but crazier.

Anyway, after the mad dash was over I got in line to check out with the two items I was able to grab– a shift and a maxi dress. I overheard a lady ask a cashier what was going on this morning for there to be so many people at Target. When the cashier explained the lady said “I’ve never even heard of that brand. People are ridiculous.” Um no, we prefer ‘passionate’ thank you very much. I quickly bought my shift in Upstream and the strapless maxi dress in Nosie Posie then returned home to get ready for church. I’m still exhausted. 






Lilly for Target Picks

Happy April Fool’s Day and may the odds be ever in your favor today! With my troll of a sister, the odds most certainly are not in my favor. She looked at the calendar earlier and realized it was April 1st and she says “Oh my! I have to get to work!” She loves to pull pranks or do otherwise annoying things.

Besides April Fool’s, there’s one other event that we should be celebrating and that day is April 19th- the day Lilly for Target is finally available for purchase! I’m so excited about this collaboration. The look book on Target’s website is everything I could have hoped for and more! Is it sad that I’ve been putting aside money for this event? Anyway, here’s what you’ll find in my shopping bag when the line comes out!



My Opinion on Lilly for Target

lilly_for_targetThe best news I’ve heard all week is Lilly Pulitzer for Target. For some, it was the worst news they had heard all week because it made the preppy brand too affordable. Herein lies the concept that many people simply don’t understand: money doesn’t buy class.

If anyone knows anything about Lilly Pulitzer clothing they know two things. First, the brand features bright colors and loud prints. Second, it is pricey. The typical people the brand caters to is the college-aged crowd of sorority girls and the upper-class ladies of the southeast. Considering the average price of a dress is around $200, we can safely say that the masses haven’t been able to wear Lilly’s clothing… until now. For some people, the Target collection will be the death of the brand and the classiness that’s associated with it. “Oh no! Girls without trust funds and daddy’s BMW will be able to wear Lilly? Say it isn’t so!” Excuse my sarcasm, but you get my drift. For whatever reason, people automatically assume that if you have money to buy expensive brands, then you’re classy. If you don’t, then you aren’t classy. Since when did money buy class?

Let me outline a few things that actually do equate to real classiness.

  • Kind, generous heart
  • Presentable appearance (clean face, styled hair, appropriate hemline, nose ring removed)
  • Good manners
  • Nice personality
  • Doesn’t drop the ‘F bomb’ every few sentences
  • Abides by the Golden Rule
  • Keeps secrets a secret
  • Confidence (not to be confused with cockiness)
  • Thankful spirit

By no means is this list all-inclusive, but I hope I’ve made my point. Being classy is just as much an inside thing as it is an outside thing. I place a lot of value on looking nice. No one wants to look at someone who just rolled out of bed. However, looking neat and clean doesn’t have to cost a fortune. Its the garments you choose and put together that will determine how you look. For example, I was in BCBG the other day and found a plunging v-neck, thigh-high hemline party dress for $130. At Express next door I found on sale a one-shoulder little black dress for $45. Guess which one looked classier?

audrey_hepburn_classyYour inner appearance should look just as great as the outside. You can wear Versace everyday and still be the trashiest person alive if your heart isn’t beautiful. Audrey Hepburn is a lovely example of inner and outer class. She dressed beautifully but spent her time (especially in her later years) helping others. Together, both aspects of who she was created her legacy. 

If you clicked on the link I highlighted in the first sentence of this post, then you’ll know why I had to write about this misunderstood topic. Whether you decide to wear the Lilly for Target line or not is up to you, but I for one am glad to see that this preppy, pretty brand values the average consumer and wants to see every girl looking put together and dare I say, classy?